AE
AdviceEconomics
Join Waitlist

Turn your messy QuickBooks data into clear benchmarks and KPIs

The financial clarity you've been putting off—finally done for you

  • No spreadsheet work. Export once, we handle all the categorization
  • Get clear answers. Are your key metrics healthy? How do you compare?
  • Plain-English explanations. Not just numbers—context on what they mean for your firm
Co-founded by Michael Kitces

Revenue / Advisor

$514,920
per advisor
Within Range
Your firm: 3 advisors
Peer range: $350,000–$600,000
Within range; momentum to reach $600k/advisor. Strong foundation for growth.
Benchmarking is anonymized & aggregated.

How the pilot works

Sign Up

Share your name, email, and firm name. We'll send you simple export instructions for QuickBooks.

Export & Upload

Export your Chart of Accounts and General Ledger (takes ~5 minutes). Upload securely via our encrypted link.

Get Your Dashboard

We'll process your data and create a personalized benchmarking dashboard within 24 hours.

Review Together (Optional)

Schedule a 45-minute walkthrough where we explain your results, answer questions, and learn what would make this even more useful for you.

"Growth doesn't solve problems for advisory firms with bad metrics. It just compounds the bad metrics to become even worse." — Michael Kitces
Michael Kitces
Practice Management Expert & Co-Founder, AdviceEconomics
MK

What you'll see in your dashboard

Clear KPIs, peer benchmarks, and plain-English explanations of where you stand across 20+ core financial and productivity metrics.

EBOC Margin

Within Range
Your firm
58.0%
Industry Benchmark: 50%60%
45%65%

Expenses and pricing are balanced, leaving a solid income pool for owners and growth.

Operating Profit Margin

Within Range
Your firm
23.0%
Industry Benchmark: 20%25%
18%28%

Direct and overhead costs are balanced, leaving a solid, sustainable profit after owner market pay.

Revenue per Advisor

Below Range
Your firm: 2 advisors
$351,555
per advisor
Industry Benchmark: $400K$600K
$300K$700K

Advisor capacity underused or over-servicing.

Revenue per Employee

Within Range
Your firm: 5 employees
$235,000
per employee
Industry Benchmark: $200K$250K
$175K$275K

Balanced team and processes support stable costs and sustainable productivity.

Revenue per Client

Above Range
Your firm: 84 clients
$15,200
per client
Industry Benchmark: $5K$13K
$1K$17K

Fees may be high or revenue concentrated; retention risk rises if value isn't clear across clients.

Overhead per Client

Within Range
Your firm
$2,850
per client
Industry Benchmark: $2K$5K
$0K$7K

Overhead aligns with service model, supporting efficient delivery and healthy margins.

How we organize your expenses

See exactly where your money goes—and how you compare to similar firms

How Your Money Flows

Pilot Program FAQ

Common questions about data, security, and the pilot process

Enroll in waitlist. Get insights within 24 hours.

We'll do the heavy lifting now. You export from QuickBooks; we map, benchmark, and create your personalized dashboard.

20 spots only
~5 min to export
24h turnaround

What you'll get:

  • Standardized financial metrics mapped using industry-standard categories
  • Michael Kitces' methodology for advisory firm financial analysis
  • Plain-English explanations of what your numbers mean and where you stand

Your information stays private and secure.